Bachelor of Business Administration (BBA)

BBA stands for Bachelor of Business Administration, which is a 3-year undergraduate degree program in the field of business management. BBA is a popular course among students who want to pursue a career in the management and administration sector. The program curriculum includes covers subjects like business law, economics, accounting, finance, marketing, human resource management, operations management, and organizational behavior.
The New Education Policy 2020 focuses on skill development among students to prepare them to develop academic and industry oriented skills in order to gain knowledge of business practices and be absorbed in the industry. This Three-Year BBA will provide the students with flexibility to complete the courses at their own pace with the option of multiple entry and exit at various levels from the Academic Year 2024-25. This will remove the rigid boundaries and provide new avenues to choose and learn. This shall aim to provide opportunities to experience the full range of holistic and multidisciplinary education as per the student’s preference. The students shall be able to analyze the world marketplace, create an awareness of business issues and management practices.

The BBA graduates can work in the Sales and Marketing department, Human Resource department, Finance department, and IT department. BBA passed out students are also offered jobs in various positions such as planner, supervisor, and administrator. The esteemed job profiles that are offered are Human Resource manager, Finance Manager, Business consultant, Marketing manager. Some graduates can get placed in Financial Institutes, Marketing Organizations, Business Consultancies, and educational institutes with high packages. 

This is a 3 year course and any high school pass out is eligible.



  1. To offer management education based on principles and ethical and human values, directed towards the changing needs of the professionals, society, industry and Nation.
  2. To provide a learning environment to the generations to meet the challenges of changing environment and encouraging continuous innovation and learning.
  3. To equip the young minds with skill-based practical business management knowledge and analytical skills and develop entrepreneurial capabilities to facilitate in emerging as Business Leaders


  1. Understand the complexities and intricacies of business problems in the various managerial and entrepreneurial roles.
  2. Demonstrate professionalism, team work, leadership, effective communication, creative thinking, lateral thinking, and entrepreneurial, analytical and decision-making skills.
  3. Apply the fundamentals of research, analytics and use the advanced domain knowledge for the solution of intricate and complex managerial issues.
  4. Identify, formulate and analyses intricate managerial problems and use research-based knowledge and research tools to synthesize the information to provide valid solutions and conclusions.
  5. Familiarize with the changing industry dynamics with constant industry interactions.
  6. Understand the environmental, societal and ethical impact of the managerial and entrepreneurial practices and demonstrate the skills to create sustainable business models and development.
  7. Recognize the need for resilience, agility and sustainability in the dynamic business environment.